White Moroccan Rug (6.5×10 FT)

A: Yes, this is completely normal and a sign of an authentic, high-quality, hand-knotted wool rug. This "shedding" is simply the excess loose fibers from the shearing and hand-crafting process and is not a defect. This is a temporary phase that will gradually stop with regular, gentle vacuuming (using a suction-only attachment).

A: Yes. Every rug in our collection is 100% handmade from start to finish. As noted in our product details, each rug is "Handwoven by Berber women artisans in the Atlas Mountains, Morocco". You can see the authenticity in the "slightly irregular diamond motifs" and by inspecting the knots on the back. Unlike machine-made rugs, which have perfect, identical knots, our artisan-made pieces have slight, unique variations that are the signature of a true, one-of-a-kind work of art.

A: This depends on the material you choose:

• Cactus Silk Rugs: Not Recommended. These are delicate, decorative art pieces. Because they are Dry Clean Only and can be permanently damaged by water or pet accidents, we do not recommend them for high-traffic areas, kids, or pets.

• Wool Rugs: Excellent Choice. 100% wool is naturally durable, resilient, and stain-resistant, making it a perfect choice for living rooms, hallways, and homes with kids. For pets, we recommend a darker or patterned wool rug, which is great at camouflaging fur.  

• Natural Straw Rugs: Best Choice for Durability. This rug is specifically designed to "withstand heavy foot traffic" and is suitable for "Indoor and outdoor use". 

A: Cactus Silk, also known by its traditional name 'Sabra' or 'vegetable silk,' is a luxurious, eco-friendly, and sustainable textile. it is derived from the "eco-friendly Agave Sabra fibers" , which come from a Saharan aloe vera cactus. These plant-based fibers are harvested, washed, dyed, and hand-spun into a lustrous thread that serves as a beautiful, "cruelty-free alternative to traditional silk".

A: These are not just decorative patterns; they are ancient Berber symbols woven by the artisans to tell a story or provide protection.

• Diamond: Seen on our Beni Ourain rugs, this is a powerful and traditional symbol of protection, believed to ward off the "evil eye".  

• Zigzag: This symbol often represents water, the flow of life, and continuity.  

• Cross: This is used as a symbol of harmony between the physical and spiritual worlds.

A: We offer a range of sizes, including "Runner," "Medium," "Large," and "Extra Large". The two most common styling rules are:

• The "Accent" Approach: For a standard living room, use a "Medium" rug (like a 6'x9' or 8'x10') centered under your coffee table. Ideally, the front legs of your sofa and any armchairs should sit on the rug, which connects the space.  

• The "Anchor" Approach: For a large or open-concept room, use an "Extra Large" rug (like 9'x12' or bigger) to "ground" the entire setting. In this layout, all your furniture (sofa, armchairs, coffee table) should sit completely on the rug.

A: Yes. This is a core value of our brand.

• Sustainably Made: We are committed to using natural, renewable, and biodegradable materials. Our collection is built on "100% natural undyed wool", "eco-friendly Agave Sabra fibers", and "Natural straw".

• Ethically Made: Every rug is "Handwoven by Berber women artisans". As stated in our product descriptions, "Your purchase sustains Berber women weavers and preserves endangered textile traditions".

A: es. Because nearly every rug is "made to order", customization is a standard part of our service. As noted on many product pages, "We offer customization options, including bespoke dimensions, subtle pattern variations, and custom pile heights". Please contact us to discuss your specific project.

A: Each rug is a unique piece of art handcrafted specifically for you. The "Weaving Time" is listed on the product page, which is typically "4 weeks custom creation per rug". This made-to-order model ensures our artisans have the time to create your piece with the exceptional quality and care it deserves.